Key Buyer Program
The Key Buyer Program is customized to help you and your business have the most successful and effective show experience by catering to all your buying needs. There is no additional cost for this program. It is one of the value-added services available to attendees.
2014 Education Program
The Winter Fancy Food Show presents 15+ educational seminars and tours addressing the basics of specialty food, social media marketing and other topics important to manufacturers, foodservice and retailers. Our sessions are hosted by experts in the specialty food industry and take place in San Francisco from Friday, January 17 - Tuesday, January 21, 2014.
Super Retailer Summit
No matter how many years you’ve been selling specialty foods, there’s always more to learn to create a thriving retail business. Now, in its 5th edition, the Super Retailer Summit is filled with opportunities to share and learn from colleagues as specialty food retailers from across the country gather to listen, learn and reconnect.
2014 Events Coming Soon!
Stay tuned for a variety of exciting show events, chef demontrations, industry panels, networking events and more.
sofi™ Awards Showcase
sofi Awards recognize excellence in specialty foods and beverages. This showcase highlights 2013's sofi winners. Learn more here.
What's New, What's Hot! Showcase
This targeted feature showcases hundreds of the hottest products following the latest trends including new products, gift ideas and natural and organic foods.
New Brands on the Shelf
Meet the industry's newest producers (Specialty Food Association's Member Candidates) showcasing dozens of niche and artisan specialties.