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Education FAQs and Recommendations


Knowledge Center Recommendations

Resources for Entry Level Specialty Food Manufacturers
  • Review our Fancy Food Show education programs which generally start two days prior to the trade show floor opening. We have focused programs on Friday and Saturday aimed specifically at start up companies.
  • “Getting Started in the Specialty Food Business” contains summary level material on starting a company and is a good jumping off point if you have an idea for a product you’d like to bring to market but haven’t made the leap into starting your own business yet.
  • “The Basics – The Business of Specialty Food” is an essential work for those starting out. Please note that this course book is available for instant download here but is also available in hard copy to those who sign up for the class on-site at the Fancy Food Shows.
  • Check our webinars@work® schedule for programs on demand with emphasis on distributors, brokers, and branding that can make a difference as you build your business.
  • Brush up on pricing theories. Many established companies feel that pricing is an area that they should have studied harder at the onset to make sure that appropriate margins were built in. “The Basics” covers this but you can find more information in our archived webinar on this topic “Understanding Pricing for a Beginning Manufacturer.”
  • Keep an eye on the trends for the industry and specialty food consumers by attending the webinars on “State of the Industry”, “Today’s Specialty Food Consumer" or opting to purchase the downloadable summary report on the latest research.
  • Additional free and discounted education opportunities exist for our Specialty Food Association Members and Member Candidates (entry level producers not ready for full membership) that are not listed here. Find out more about joining this vibrant group.
Resources for Established Specialty Food Manufacturers

As an established specialty food producer, you should focus on specific issues facing your business, many times, established producers ask Specialty Food Association for assistance with:

Resources for Retailers

For Retailers, our Fancy Food Show live education sessions often offer the most in depth trend analysis and training they receive all year. Couple that with some of our other resources to flesh out your education experience with Specialty Food Association.

  • The Kosher Food Holiday Guide is the perfect tool for educating staff and aiding in the sales of Kosher Foods central to the holiday season.  
  • Keep an eye on the trends for the industry and specialty food consumers by attending the webinars on “State of the Industry”, "Today’s Specialty Food Consumer" or opting to purchase the downloadable summary report on the latest  research.  
  • Sensational Customer Service helps you take your customer service to the next level.

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Shopping Cart

I had a problem with my online purchase. Who can I contact?

Contact for assistance: Laura Lozada education@specialtyfood.com

I am not a member of Specialty Food Association - are there any other discounts available on your education programs?

No.

I need a receipt for my purchase.

You should have received a confirmation email when you made your purchase. That will serve as a receipt. If you need further assistance, please contact education@specialtyfood.com.

Can I call in my credit card number to someone instead of paying online?

We recommend purchasing over our secure website. We can not take credit card numbers over the phone. If you prefer, we can fax you a credit card authorization form and you will be emailed the PDFs for the resources purchased. Please contact education@specialtyfood.com for more information.

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Knowledge Center & Fancy Food Show Education

I have a suggestion for a topic that you should be covering in your Knowledge Center.

We welcome your input. Please send all suggestions to education@specialtyfood.com.

I am interested in learning more about your Fancy Food Show education programs.

Learn more at the Education Programs page. Sessions are generally available for registration four months in advance of the session and start on the Friday before the trade show floor opens.

I am interested in speaking at one of your upcoming Fancy Food Shows/webinars@work® programs. What are the next steps?

Please send in your proposal and general information at the Education Proposals page.

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Downloadable Resources & Webinars

When is "State of the Specialty Food Industry" updated?

The research is updated and reported on each Spring with new reports summarized and available for Specialty Food Association Members via "Specialty Food Magazine" and to others via this website in late Spring, generally May.

When is "Today's Specialty Food Consumer" updated?

The research is updated and reported in each Spring with new reports summarized and available for Specialty Food Association Members via "Specialty Food Magazine" and to others via this website in late Fall, generally October.

Why can't I put the webinars into my shopping cart along with the downloadable resources?

The webinars are produced and purchased on a separate website and must be purchased separately from our other site.

I am interested in speaking at one of your upcoming Fancy Food Shows/webinars@work® programs. What are the next steps?

Visit the Education Proposal page to send in your proposal and general information.

If I purchase an archived webinar, will I be able to view it multiple times?

If you purchased an archived webinar, you will be able to begin viewing it instantly, so you should plan accordingly and be prepared to spend and hour watching the recording. If your require additional views of the recording, please contact education@specialtyfood.com for assistance.

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Resources by Type

Select from the dropdowns below and click "Go" to see all resources.


2012 SUMMER EDUCATION

Washington D.C. - June 16 - June 19