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  • Directory of Kosher Buyers

    NASFT’s Directory of Kosher Buyers is a product of the Kosher Council in partnership with NASFT's Education Department.

  • Today's Specialty Food Consumer 2011

    Produced by NASFT and Mintel International and released in October 2011, this summary report was originally produced in Specialty Food Magazine and contains key statistics on the consumers buying specialty food today.

  • Glossary of Natural & Organic Terminology

    Cut to the chase with this no-nonsense glossary of terms crucial for today's specialty food professional.

  • Kosher Food Holiday Guide 2011-2014

    Open your eyes to the world of Kosher Food Holiday promotions with the NASFT’s latest publication detailing notable Jewish holidays with detailed descriptions of the traditions and the ever-important food that completes the occasion. Keep this handy guide close by when the holiday season is approaching and be better prepared than ever to sell & promote foods to support this growing buying population.

  • Category Leadership in Today's Retail Environment

    Category Leadership in Today's Retail Environment provides NASFT members with a clear understanding of the buyer decision making process at retail and gives recommended insights and approaches required to present specialty food brands and products to retailers.

  • Traceability Manual

    The NASFT Traceability Manual provides critical information on product tracking for domestic specialty food producers under the Bioterrorism Act, examining the "how-to" steps of tracing a product's origin one step back (incoming product) and one step forward (outgoing product) as well as options for building your own simple system and sample forms.

  • Organic & Natural Food Standards

    The NASFT White Paper on Organic & Natural Food Standards outlines the USDA Organic Standards as it pertains to specialty foods along with the de facto natural standards. Labeling requirements for organic and the retailers stance on natural product standards are also discussed in this summary document.

  • Ten Low Cost Consumer Marketing Approaches

    Ten Low Cost Consumer Marketing approaches will give specialty food manufacturers straight answers on how to improve marketing reach and better their bottom line by leveraging low-cost marketing ideas.

  • The State of the Specialty Food Industry 2011

    Learn how the specialty food industry performed in 2010 with industry statistics and insights (released in April 2011) to help you understand the potential for growth and the dynamics of change in this market. Also available as an hour long webinar via the WEBINAR tab on this page.

  • Database of Specialty Food Brokers

    Listing of Specialty Food Brokers available to NASFT Members only.

  • Database of Specialty Food Distributors

    Listing of Specialty Food Distributors available to NASFT Members only.

  • Glossary of Foodservice Terminology

    The foodservice segment is often misunderstood. This glossary of foodservice terms can help to level the playing field as you enter into discussions about getting your product onto restaurant menus, cafeteria trays and more.

  • Case Pack Study

    The Case Pack Study delves into an important topic for manufacturers, distributors and retailers alike: case pack optimization for specialty food products. You’ll receive two documents: the results of the study on case pack optimization and the case pack optimization tool, a customizable excel worksheet to help you weigh your own case pack options.

  • Directory of Diversity Buyers

    NASFT’s Directory of Diversity Buyers is a product of the Diversity Council and includes a summary on who qualifies for diverse supplier programs, recommendations on how to approach them and a list of diversity buyers.

  • Broker Contract Template

    Structure your agreement by utilizing NASFT's Broker Contract Template, a guide to industry standards for broker-principal contracts.

  • NASFT Recall Manual

    The NASFT Recall Manual is the first of its kind for the specialty food industry providing a thorough primer on food safety and product recalls in the specialty food industry

  • How to Market Natural & Organic Foods in a Changed Economy

    The market for natural and organic foods changed significantly during the economic downturn. Lessons learned should help natural, organic and specialty manufacturers better manage their businesses and market their foods as the economy slowly recovers.

  • 2009 Affordable Market Research

    Selling specialty food products in today's business environment is more difficult than ever. To make sure that your new and existing products are meeting a consumer need, it is vital to do market research. There are many affordable ways to learn what your customers thinks of your product.

  • REVISED! The Basics: The Business of Specialty Foods

    Price recently reduced! This jam-packed workbook from the classic Fancy Food Show educational program enables you to secure a solid foundation in the specialty food industry.

  • Roadmap to Retail

    As specialty food companies grow, one of the largest hurdles that must be overcome is how to successfully manage and implement a "go-to-market" strategy that gets their products to the shelf in a way that is most appropriate for the manufacturer, retailer and consumer.

  • 2010 Broker Guide

    NASFT's recently released broker list available now!

  • Why Become Kosher?

    A Primer for the Specialty Food Industry. The kosher products category is a $10.5-billion business and growing. Learn the history of kosher in the U.S., the laws of kosher and why becoming kosher can help build your business.

  • Becoming Certified: A Guide to Kosher Certification

    There are many advantages to having kosher certification for your specialty or natural food products. But it can be a lengthy and expensive process. Learn what to ask yourself when considering kosher certification and how to go through the process of certification if you decide to move forward.

  • Getting Started in the Specialty Food Business

    Are you ready to jump into the specialty food business but don't know where to start? Then this booklet is for you! You'll find key steps to starting your own specialty food business including how to structure your business, protect your product legally, information on contracts, licenses and insurance. A must have for any entrepreneur entering our industry.

  • The NASFT Guide to Successful Demos

    How to Plan and Produce Demos that Drive Sales: Create and implement a sales-boosting demo program using this hands-on guide filled with checklists, sample forms and worksheets.

  • Best Financial Practices for NASFT Members

    If your love for food and running a business outpaces your financial genius, this guide is for you.

  • A Guide to Understanding & Managing Trade Promotions

    Boost your bottom line and intelligently grow your business by learning how to implement not just a promotion strategy but the RIGHT promotion strategy.

  • FREE! Focus on Diversity

    In this FREE reference piece, you'll learn more about the NASFT's Focus on Diversity Program as well as how to access supplier diversity programs and get your business certified.

  • A Supplier's Guide to Managing Invoice Deductions

    Learn how to prepare for and manage deductions that cover expenses associated with selling and promoting products through the distributor network.

  • Sensational Customer Service: From Idea to Action

    One of the most important elements in running a specialty food business is providing strong customer service.

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