Knowledge Center
The NASFT Guide to Successful Demos
Price : $50.00
How to Plan and Produce
Demos that Drive Sales
Create and implement a sales-boosting demo program using this hands-on guide filled with checklists, sample forms and worksheets.
Both retailers and suppliers will learn how to:
• Set a demo budget.
• Select and train demo staff.
• Secure support and promtional materials.
• Strategically merchandise demos that drive sales.
Table of Contents:
• What is a Demo
• Types of Demos
• Before You Start Your Demo Program
• Generating Ideas for Demos Throughout the Year
• Securing Support Material for Demos
• Mapping Out a Year of Demos
• Day, Time and Location
• Areas of Time and Expense
• Comparing Rates
• Who Will Do the Demo?
• Training Procedure
• Health and Safety Guidelines
• Cooking and Cutting Instructions
• Sales Tips
• Demo Guidelines
• Engagement Details for Demo Staff
• Demonstration Feedback Form
• Demonstration Invoice
• Day of Demo Checklist
• Attractive Demos Are...
• Successful Demo Tips
• Elements of a Demo: A Comprehensive Checklist and Timeline
• Just for Retailers
Regular Price: $50
Member Price: $25*
*NASFT members must be logged in to receive discount
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