sofi™ Awards

What can a sofi™ Award do for you?

A sofi Award is an instant seal of quality for your product and company. The name says it all: “sofi” stands for Specialty Outstanding Food Innovation.

The  competition is stiff, and the rewards are huge. Here are just some of the benefits that  come with a Silver Finalist or Gold Winner  honor:

Increase exposure
at the Fancy Food Show

"sofi gives a product instant
credibility and respect within
the industry. It's a way to
instill confidence in your
buyer that they are
buying a top product."

– Brandon Gross,
FoodMatch, Inc., 2010 Winner

Provide affirmation

"It's an honor that is shared
with a select group of winners.
I love to show off my Gold awards
and it's an incentive to try again."

– Cal Hancock, Hancock Gourmet
Lobster Co., 2010 Winner

Spark Demand

"The sofi award has opened
the order pads of hundreds
of customers demanding
unique taste and quality."

– Barry Novick,
Kitchen Table Bakers, 2010 Winnerr

Give you a
seal of approval

"We don't need to say that we
make the best pasta sauce—
the award says it for us.."

– Dave Hirschkop,
Dave's Gourmet, Inc., 2010 Winner

Boost Credibility

"The sofi award gives
us great leverage when meeting
with buyers…we are able to use
it as a great promotional tool
every step of the way."

– Kindra Svendsen, G.S. Gelato &
Desserts, Inc., 2010 Winner

Increase sales

"Since winning the sofi,
we realize the positive impact
it can have on sales."

– Dewey Lucero,
Lucero Olive Oil, 2010 Winner

Instill Pride

"Ciao Bella's 16 sofi awards
are industry badges of honor
that we, as a company,
wear with pride"

– Deborah Holt,
Ciao Bella Gelato Company,
2010 Gold Winner

Create Buzz

"Oh, the power of sofi! It did
amazing things for our company.
Besides O, we had a great mention in Traditional Home, Good Housekeeping,
the Today Show and
Good Morning America!."

– Noel Garrett, Low Country Produce,
2010 Finalist

Increase
distribution

"We closed several large chain
accounts. At every show people
stop by who saw the sofi showcase,
taste the product, and place
orders right there."

– Jonathan Pehl, Fischer & Wieser
Specialty Foods, 2010 Winner

Inspire product
innovation and development

"The win has encouraged
me to move forward with
the development of a new
product line for 2011."

– Tracy W. Claros, The Sticky Toffee Pudding Company, 2010 Winner

Boost Sales

"We sold more Truffle
Tremor in November and December
than ever before and in fact,
increased sales over the same
time in 2008 by 42%."

– Bob McCall, Cypress Grove Chevre,
2009 Winner, 2010 Finalist

Put you on
the map

"It helped set our
product apart from the pack
and gain greater name
recognition in the industry
and with consumers."

– Carrie Liebhauser, Nutorious,
2010 Winner