Japan Wine Market Offers Growth Potential
Japan may be becoming one of Asia’s most sophisticated wine markets.
In 2014, Japan consumed 40.3 million cases of wine, an increase of 4.9 percent from the previous year. In a year when global wine consumption dropped by 1.5 percent, Japan had the world’s third-largest rate of growth.
According to the CEO of Vinexpo, red wine accounts for 70 percent of the country's current wine consumption. The white wine market has promise, pairing well with Japanese cuisine. Although per-capita consumption of wine is only 4 liters, the Japanese wine market has potential for growth, reports Japan Times. Full Story
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