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Popcornopolis, Takis Team Up

Specialty Food Association

Popcornopolis has partnered with Takis, maker of spicy rolled tortilla chips, to create a new popcorn offering, Popcornopolis Takis Fuego. The snack is made with American-grown corn and popped in coconut oil. It will be available at Walmart, Sam's Club, 7-Eleven, Target, and H-E-B.

"Popcornopolis is all about delivering wildly delicious flavors and bringing a pop of joy to our consumers," said Daniela Simpson, chief marketing officer of Popcornopolis, in a statement. "We are thrilled to be partnering with Takis, expanding our flavor profiles with such an iconic brand and reaching new audiences, while providing even more consumers with a sense of delight."

Popcornopolis Takis Fuego features bold flavor, seasoned with a spicy combination of hot chili pepper and lime, dusted across Non-GMO corn. The new offering will be packaged in Popcornopolis' cones and feature bright purple and red branding.

"At Takis, we're always looking for new ways to disrupt the salty snacking category, and collaborating with one of the fastest-growing popcorn brands at grocery and mass retail makes Popcornopolis the ideal partner," said Sandra Kirkpatrick, marketing director of salty snacks for Barcel USA, in a statement. "With unique packaging and even more Fuego seasoning in each bite, we are excited to innovate in a way that we know our consumers will love."

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