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DISCOVER The Premier Specialty Food Show In North America

Celebrate the Specialty Food Association’s 65th Anniversary with a NEW, unique attraction showcasing: global advancements, what’s next in food, the retail store of the future, leading-edge market research and enhanced education sessions featuring subject experts, including large scale “Excite Sessions”


  • 180,000+ specialty foods and beverages
  • 2,550+ exhibitors from 55 countries around the globe
  • ALL-NEW LevelUP “future of food” attraction covering consumer forecasts and trends, the store of tomorrow, tastings of leading edge product concepts and more
  • Latest trends and news
  • Keynotes and Super Sessions
  • Lifetime Achievement Awards event
  • Front Burner foodservice pitch competition

The 63rd Summer Fancy Food Show will take place at the Javits Center, June 25 - 27.

  • Sunday, June 25, 2017: Show Open 10 a.m. – 5 p.m.
  • Monday, June 26, 2017: Show Open 10 a.m. – 5 p.m.
  • Tuesday, June 27, 2017: Show Open 10 a.m. – 4 p.m.


All-New LevelUP Attraction

LevelUP gives you a first look at global food innovations, gets you up to speed on the latest industry research and provides critical insights into the future of food commerce. Best of all, you’ll leave with real-world tools to grow your business.

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All-New Biz:Builders Matchmaking

The Biz:Builder Program is a first-come, first-served program that helps qualified retail, foodservice, and distributor buyers connect face-to-face with their manufacturing partners, outside of the bustling tradeshow floor.

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Lifetime Achievement Awards and Hall of Fame Ceremony

Be inspired as we celebrate our Lifetime Achievement Awards and Hall of Fame inductees, honoring important individuals that have shaped our industry and its future.

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Incubator Alley

Taste up-and-coming specialty food stars at the earliest stage.

What's New, What's Hot! Showcase

This targeted showcase features hundreds of products following the hottest trends in new foods and beverages, gift ideas, and natural and organic products.

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sofi Awards Showcases

This targeted showcase features hundreds of products following the hottest trends in new foods and beverages, gift ideas, and natural and organic products.

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Front Burner: A Foodservice Pitch Competition

Join us for this exciting live pitch contest! You’ll watch exhibitors show off their products to a judging panel of expert foodservice buyers. The competition will be immediately followed by a networking reception with beer, wine, and hors d’oeuvres.

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65th Anniversary Photo Contest

We’re awarding ten 10 lucky winners a $65 Amazon gift card to say thanks for being at the Show! Click to find out how to win!

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New Brands on the Shelf

Get a close-up look at the products poised to take the industry by storm with the Specialty Food Association’s Member Candidates who are showcasing dozens of niche and artisanal specialties.

Specialty Food Association Booth

Check out the Specialty Food Association booth to discover how the SFA partners with producers and buyers to foster growth in the specialty food industry year-round.


Attendee Tips & FAQs

Useful information for attending the Fancy Food Show. Looking for an answer? maybe it's here!

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International Attendees

The Fancy Food Shows showcase innovative food and beverage products from around the world, connect buyers and sellers, and provide top-notch educational programs.

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Fancy Food Show Inquiry Form

Please use this form to receive notification when registration has opened for the future Fancy Food Shows of your choice. You may select the next Summer Show, Winter Show or both.

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