You'll Discover It Here
Mark your calendars for the largest specialty food and beverage show on the West Coast!
Join us in San Francisco from January 21 – 23 to discover the hottest new products, producers, and trends at the 2018 Winter Fancy Food Show.
Registration will open in summer 2017!
Sunday, January 21, 2018: Show Open 10 a.m. – 5 p.m.*
Monday, January 22, 2018: Show Open 10 a.m. – 5 p.m.*
Tuesday, January 23, 2018: Show Open 10 a.m. – 4 p.m.*
* The Gateway Ballroom open early at 9:30 a.m. each day
View some quick highlights from WFFS17!
Show badges may be purchased online prior to and during the Fancy Food Show, or on-site during the Show.
Discover the future of specialty food! Meet the newest producers and sample the hottest new products. Looking to learn more? Advance your career with an Education Premium Pass. You get full access to all the talks, workshops, and tastings at the Show for ONE price.
Exhibiting at a Fancy Food Show is the most convenient and cost-effective way to connect with buyers from every major food/beverage buying channel in the U.S. and abroad. To exhibit at a Specialty Food Association Fancy Food Show, you must be an Association Member.