When in New York City, do as the locals do: pack as much fun as possible into each day! SFA has planned a variety of events surrounding the 2024 Summer Fancy Food Show to help attendees experience the city, connect with one another, and celebrate outstanding leaders, products, and companies across the industry.

Retail Store Tours

Retail Store Tours

Saturday, June 22
Various Times and Locations
$90

Embark on an exclusive walking tour of New York City's specialty food scene in one of two distinct and historic neighborhoods: Williamsburg, Brooklyn, or the Meatpacking District in Manhattan. Gain unique insights from industry experts, network with fellow Show attendees, and see tangible examples of the latest trends in specialty food.

Tour Options: 
Meatpacking District: 10 am - 12 pm, 5 - 7 pm 
Williamsburg, Brooklyn: 2 - 4 pm 

Learn More & Register


New Member Party

New Member Party

Saturday, June 22
5:30 - 8:00 pm | Pier 81, W 41st St
Invite Only

All aboard the S.S. SFA! To express our gratitude for our newest member companies and welcome them to the Fancy Food Show experience, this invite-only celebration will take place on a New York City icon: the Hudson River. Recent SFA members will receive invitations via email for an evening sail complete with music, tacos, tequila, and plenty of great conversations.


5 Boro Block Party

5-Boro Block Party

Sunday, June 23
5:00 - 6:00pm | Outside Javits Center
No Cost

Welcome party! Complimentary and open to all Show participants, the 5 Boro Block Party will celebrate the kick-off of the 2024 Summer Fancy Food Show, the coming-together of our community, and the vibrancy of New York City. Join us just outside the Javits Center main entrance right after the Exhibit Hall closes for light bites, drinks, music, networking, and more fun surprises.


sofi awards gala

sofiTM Awards Gala

Monday, June 24
7:00 - 10:00pm | Lavan Midtown
Ticketed Event | Ticket Can Be Added To Any Registration
$125

Be part of the inaugural sofi Awards Gala, a deliciously fun party hosted by Kristen Kish, acclaimed chef and host of Bravo's Top Chef. We'll celebrate the 49 sofi Gold Award winners, the 2024 SFA Leadership, Hall of Fame, and Lifetime Achievement Award honorees, and we'll announce the winners of five additional sofi Grand Honors trophies, including Food Product of the Year and Beverage Product of the Year. Grab your ticket to enjoy food, drinks, entertainment, and celebration with the incredible SFA community.