About The Program

Do you purchase for the retail, foodservice, distributor, or importer channels of the food industry? You may qualify for the SFA Hosted Buyer Program!

Hosted Buyers Receive:

• Complimentary event registration
• Early access to the exhibit hall during each day of the Show
• A special invite to the Buyer Welcome Reception
• Access to dedicated meeting rooms
• Access to The Buyers' Lounge on the Show Floor

The goal of the Hosted Buyer Program is to encourage first-time attendees to Winter FancyFaire*, while also supporting well-established retail and distributor organizations by facilitating the participation of more members of their purchasing teams.

Interested buyers may also contact Michelle McDonald directly for more information: mmcdonald@specialtyfood.com

Please note: Manufacturers do not qualify for the Winter FancyFaire* Hosted Buyer Program, as the program is specifically designed to connect retailers, foodservice attendees, and distributors.

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