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Welcome to the Specialty Food Association, where we create, connect, support, and share the extraordinary experience of specialty food with the world. Join for access to exclusive membership benefits.

Flavored Waters Stand Out Among Specialty Beverages

Retail sales of some specialty beverages took a hit during the early months of the pandemic, although retailers report that sales have rebounded, and the outlook(...)

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Product Marketplace

SFA maker members showcase products, tell their brand story, and sell directly to qualified buyers. Buyers may search and network with the added ability to purchase products directly from members with an Infinite Aisle account.

This is a true Product Marketplace: never closed, a digital 24/7/365 opportunity.

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fancy food show
fancy food show

SFA Community Hub

The Specialty Food Association's online SFA Community is a collaborative space for SFA members and member candidates to create, and to connect, support, and share the extraordinary experience of specialty food with each other. Members and member candidates can join the discussion by asking a question and helping others get the answers they need.

My Industry News

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2021 sofi™ Awards
The winners for 2021 have been announced! Also learn about the judging at the Food Innovation Center at Rutgers.
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Top News

DoorDash Kitchens Brooklyn Food Hall to Launch

DoorDash Kitchens Brooklyn Food Hall to Launch

The recently announced DoorDash Kitchens Brooklyn food hall will feature New York City staples like DomoDomo, Pies ‘n’ Thighs, Kings So Imperial, Birch Coffee, and Milk Bar, as well as national brand…

New Jersey Bag Ban Approaches

New Jersey Bag Ban Approaches

Beginning tomorrow, New Jersey will ban retailers, food service outlets, and supermarkets from distributing plastic or paper carryout bags or polystyrene foam products. Customers must instead bring t…

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