Meet the Exhibitors

Start planning your booth visits! Browse all exhibitors and preview their offerings across dozens of categories, or use expanded search criteria to find just the suppliers and products you're interested in.

Explore the Exhibitor Directory(Opens in a new window)


Explore the Pavilions

Immerse yourself in product categories or geographical areas, meet diverse exhibitors, and discover the newest of the new in the expanded Debut District.


Bakery Pavilion
Get that fresh-from-the-oven experience inside the Exhibit Hall
Beverage Pavilion
Explore and taste what’s new and innovative in specialty drinks
Confectionary, Snacks, & Sweets Pavilion
Indulge and explore specialty food's top-selling category: snacks
Debut District
New products, new exhibitors, new ideas - find them all here.
Deli Pavilion
Sample unique and irresistible meats, cheeses, and other delicacies
Plant Based Pavilion
Discover the next wave of plant-based products and innovations.
Business Services Pavilion
Packaging, shipping, and more—find vendors to support your business.


Join Expert-Led Panels and Sessions

Explore educational opportunities at the Show: hear from industry leaders and trailblazers, peer into the future of specialty products, and grab a front-row seat to culinary creativity.

Main Stage

Big Idea Stage

 Our biggest stage, hosting keynotes and more!

 Grab a seat here for can't- miss trends and research insights!


Experience the Art of Taste with Italy

Experience the passion, artistry, and flavors of Italy, our 2025 partner country. Throughout the Show, the Italian pavilion will showcase the country's rich tapestry of food traditions and cutting-edge innovations under the slogan “The Art of Taste.” 

Learn More





Get Out and About in NYC

Network, reconnect, and raise a glass at events and celebrations during the Show.


New Member Party

Saturday, June 28th, 4:30-8:30 pm

By Invite Only

All aboard the S.S. SFA! Members who have joined SFA recently will come together for a boat cruise around the NY Harbor to have fun and build meaningful connections over tacos, drinks, games, and views of the Statue of Liberty.

Buyer Welcome Reception

Saturday, June 28th, 5-7 pm

By Invite Only

An intimate, casual gathering for buyers to say benvenuto to the 2025 Summer Fancy Food Show, make new connections, and set the stage for an incredible few days in NYC.


5 Boro Block Party(Opens in a new window)

Sunday, June 29th, 5-6 pm


Welcome party, NYC style! Complimentary and open to all badge holders, the celebration kicks off outside the Javits Center after the Exhibit Hall closes, with light bites, drinks, music, and fun surprises.

Founders, Funders, Feast

A BIPOC Community Engagement Event with SFA, Project Potluck, :INCLUDED, and VMG  

Time & Date:  Monday, June 30, 8:00am-9:30am    

Location: Russ & Daughters, 502 W 34th St.

Learn More(Opens in a new window)

Shared Space

LGBTQ Community Engagement Event with SFA and Queer Food Foundation

Time & Date:  Monday, June 30, 5:30pm - 7:30pm  

Location: Javits Convention Center, Lvl 1, Room 1B04-1B05

Learn More(Opens in a new window)


2025 SFA People Awards

Monday, June 30, 5pm |  Main Stage

Join the celebration as we honor the past, present, and future of the specialty food industry! At this dynamic post-show gathering, we'll hand out awards to trailblazers shaping today’s industry, from Leadership Award winners and Hall of Fame inductees to Lifetime Achievement honorees. We'll also recognize our latest cohort of Maker Prep graduates and enjoy drinks, bites, and a festive atmosphere as we toast to those driving the industry forward.

Learn More(Opens in a new window)






Explore Featured Products

Get caught up on what's new, exciting, and award-winning in specialty food and beverage.

Spotlight Showcases

Peruse a select group of products representing many of specialty food's hottest categories, including foodservice-ready, new-to-market, diversity-owned, and more.



Exhibitors: want to feature your product in the Spotlight Showcases? Log into your Dashboard in Map Your Show to purchase, or contact your SFA Rep to learn more about this along with other opportunities.


RangeMe Collection: Summer Fancy Food Show

Get a preview of the brands and products you'll find on the show floor in this dedicated Collection from RangeMe, live for a limited time.



Explore the Exhibitor Collection on RangeMe (log in required).


SFA Membership HQ

Come say hello! Open all day throughout the Show in the Crystal Palace, the new SFA Membership HQ is the best place to learn about the tools, programs, and discounts available to SFA members.

Current members: come claim exclusive swag, get 1:1 guidance based on your goals, sign up for FREE product photography from POLA Marketing, and grab a spot to relax in our lounge area. 

Non-members are also welcome! Stop by to learn how SFA membership can support your business goals. Ready to join? Sign up for membership onsite and receive $100 gift card as a thank you!