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Shrubbly Superdrink Debuts at the 2022 Summer Fancy Food Show

Specialty Food Association

Old-fashioned shrubs modernized in a functional beverage

NEW YORK, NY (June 09, 2022) Shrubbly® Superdrink is making its trade show debut as an exhibitor at the 2022 Summer Fancy Food Show, June 12-14. Samples of the crisp and refreshing Lemon Ginger + Aronia Berry and Pomegranate + Aronia Berry flavors are available at booth #6216, located in the Startup Pavillion at the Javits Center.

Shrubbly modernizes old-fashioned shrubs by using organic wellness shot ingredients and sparkling water to make a ready-to-drink, fruity and lightly sparkling functional beverage in a category of its own. Both farm-to-can shrub-based flavors are made with six (or fewer) ingredients, and are 100-percent organic, gluten-free, low calorie (5-25cal), no/low sugar (0-6g), low carbohydrate (1-7g), keto-friendly and fat-free. The Lemon Ginger flavor is also Whole30 approved.

Shrubbly’s function comes from herbs, spices, ACV, and fruits like high antioxidant berries (aronia berries boast 5x the antioxidants of blueberries and cranberries) that aid in reducing inflammation and benefit muscle recovery after exercise. The aronia berries are grown on founder Matt Sayre’s USDA certified organic family farm. In addition, the beverage’s low pH level stimulates greater salvation, making it more thirst quenching.

“Our mission is to make regenerative drinks that reinvigorate people and places,” said Sayre. “Shrubbly is a healthier alternative to high-calorie beverages, and made from organic and functional ingredients that actually deserve to be called ‘super.’ Shrubbly is delicious right from the can, or can be mixed with spirits—part of an American revival of old-fashioned shrubs which were used to preserve fruit before the days of refrigeration.”

Visit Shrubbly in Booth #6216 or if you would like samples mailed to you, please contact Nicole Bouffard, [email protected].

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About Shrubbly

Shrubbly® is the maker of sparkling shrub beverages from Hinesburg, VT.  Founded in 2020, Shrubbly currently offers two flavors, Lemon Ginger + Aronia Berry and Aronia Berry + Pomegranate. Deliciously refreshing straight from the can or as a mixer, Shrubbly uses hard-working, organic ingredients carefully selected for their antioxidants, prebiotics, and other powerful health benefits. Shrubbly is the only ready-to-drink sparkling shrub made in New England, and the only shrub using the antioxidant powerhouse aronia berry, grown on Founder Matt Sayre’s 15-acre organic farm. www.shrubbly.com.