PRINCETON, NJ — June 17, 2025 — This summer, indulge in a tea ritual like no other. Amruté, is proud to unveil its premium collection of Instant Chai Tea Lattes at the SFA Summer Fancy Food Show — Booth RP406, River Pavilion, at the Javits Center, NYC from June 29 to July 1.
This new line features five thoughtfully crafted blends — Masala, Ginger, Cardamom, Vanilla, and Turmeric — Simply add hot water and enjoy.
“Amruté is more than a beverage — it’s a moment of stillness, of comfort, of culture,” says co-founder Astha Sultan. “Our blends are born from generations of tradition, elevated with today’s clean-label expectations, and created to exceed every sip of expectation.”
Why Amruté is Different
No steeping. No milk. No prep. Just water and a heaping scoop.
Natural spices only — inspired by Ayurvedic wellness. Sweetened & sugar-free options to suit all dietary needs. Shelf-stable, low waste, and perfect for high-volume use. Ideal for cafés, luxury hotels, spas, and boutique retailers seeking flavorful, functional drinks with cultural depth.
About Amruté
Amruté is a heritage-rooted, woman-owned Chai Tea Latte manufacturer based in Princeton, NJ. Focused on authenticity, ease, and sensory pleasure, Amruté is bringing Indian chai into American homes and hospitality spaces — one soulful sip at a time.