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Funk Foods Presents ‘Simplify Foods’, the future of Functional Pantry Staples, at the 2025 Summer Fancy Food Show

Funk Foods Presents ‘Simplify Foods’, the future of Functional Pantry Staples, at the 2025 Summer Fancy Food Show

New York City | June 2025

Simplify Foods, a retail brand from Funk Foods LLC, is reimagining what modern pantry staples can be: clean-label, plant-forward, and designed to help people eat better with as little effort as possible.

Making its debut at the 2025 Summer Fancy Food Show, Simplify Foods offers a curated line of essential kitchen shortcuts, from easy-to-make soups to delicious spreads, all made with real ingredients and zero preservatives.

Simplify Foods is rapidly making its mark in the U.S. through select retail and online channels, just in time for the fall & winter seasons, while being widely distributed and well-loved across India. As global distribution scales up, the brand is built to serve both everyday consumers and food businesses seeking clean, convenient solutions.

“Our goal was to create globally inspired pantry staples that are simple, honest, and nourishing,” says Prasanna Natarajan, CEO of Funk Foods. “Simplify Foods is for anyone who wants clean, good food without the wait. From our soups to spreads to sauces, everything is made to fit everyday life. We use real ingredients with no preservatives, additives, and not even the common fillers like cornstarches or emulsifiers, and our freeze-drying process helps lock in flavor and nutrients naturally.”

 

Simplify Foods is set to redefine convenience food without losing what matters: taste, nourishment, and transparency. It celebrates real ingredients and global flavors; whether it’s a peppery mushroom soup that warms you up on a rainy day or a rich Moringa and Cashew blend that surprises with every spoonful, each offering is full-bodied, flavor-forward, and ready in seconds.


What to Expect at the Booth?

 

  • Interactive Sampling: Experience how Simplify’s clean, shelf-stable formats fit seamlessly into home kitchens and commercial operations alike, including Sauces, Dips and Soups
  • Customization Consults: Explore white-label, bulk, and custom format solutions tailored to your business needs.
  • U.S. Distribution Access: Meet with our distribution team to start stocking Simplify Foods and reach a broad, diverse customer base across retail.

Key Highlights

  • 100% truly clean, plant-based ingredients
  • Packed only with wholesome goodness, with not a single empty filler that needn’t be there
  • Freeze-dried, not dehydrated - to lock in flavor and nutrients
  • Just add water - no oil, no preservatives, no cooking time, no refrigeration needed
  • Bold, globally inspired flavors
  • Retail-ready formats with long shelf life
  • Responsibly Sourced from Indian farmers and made in our own globally certified facility

Visit Funk Foods at Booth No. 5147 (Level 1 - Plant-based pavilion) to explore Simplify Foods, the better side of everyday eating.

Learn more at: www.simplifyfoods.com or follow simplify.foods on socials. 

Media Inquiries:
Prem Viswanath, CMO
prem@funkfoods.com

Business Inquiries:
Shreyas Raghav, Co-Founder & COO
shre@funkfoods.com