Yarmouth, ME (June 2025) – WATCHAREE’S, a leading brand of authentic, ready-to-eat Thai sauces and noodle meal kits, will showcase their products at the Summer Fancy Food Show, taking place June 29 to July 1 at the Javits Center, New York City, Booth 5810. Created by Watcharee Limanon, a recognized Thai culinary artist from Bangkok, WATCHAREE’S vegan products are made in Thailand with fresh, premium ingredients like aromatic curry pastes, rich coconut milk, and plant-based protein.
“Our curry, stir-fry and dipping sauces, as well as our noodle meal kits, combine time-honored, classic recipes with modern convenience,” said Watcharee. “Our products are ideal for busy home cooks who want to enjoy traditional Thai cuisine but may not have the time or expertise needed to make authentic dishes from scratch.”
Launched in the Northeast in 2014, WATCHAREE’S has grown into a nationwide brand, now sold at major specialty retailers and supermarkets like Costco, Whole Foods Market, Stop & Shop, Giant, Hannaford, Hy-Vee, Meijer, Cub Foods, Shop Rite, Central Market, and United.
Visit booth #5810 to taste WATCHAREE’S sauces and meal kits and also sample a new, Fairtrade companion brand called Honest Bowl, which is redefining Thai sauces and ready-to-eat meals by collaborating with farming communities in Thailand.
About WATCHAREE’S. Our products are recognized industrywide for their innovation, premium quality, and vibrant flavors, winning the prestigious sofi™ award in the New Product category in 2022 with Thai Peanut Sauce, and in 2023 with Thai Spicy Chili Sauce. All sauces are clean, plant-based, and non-GMO. Thai Culinary Arts Studio LLC, a certified woman-owned small business, manufactures WATCHAREE’S and Honest Bowl brands and also offers custom formulations of Asian sauces for private label and food service.
For more information, including our story, please visit www.watcharees.com
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Author: Watcharee Limanon, watcharee.limanon@watcharees.com
Company: Thai Culinary Arts Studio LLC