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7-Eleven Reveals 'Brands With Heart' Participants

7-Eleven has selected 49 innovative and up-and-coming brands to join its Brands with Heart showcase. The program, now in its fifth year, is designed to give brands the opportunity to enter a new retail channel with the chance to see their products on the shelves across domestic 7-Eleven, Speedway, and Stripes stores.

Selected brands have been invited to attend the Brands with Heart showcase at the 7-Eleven Store Support Center in Irving, Texas, where they will present their products and meet with merchandising leadership for coaching, mentoring, and educational sessions on how to grow their business. Following the showcase, select brands will be chosen to participate in an in-store test at participating locations across the U.S.

"We believe our role as a leading retailer goes beyond simply providing innovative products to our customers–it's about making a lasting difference in the communities we serve," Marissa Jarratt, 7-Eleven EVP and chief marketing & sustainability officer, in a statement. "This year, for the first time ever, every one of our Brands with Heart participants demonstrates a purpose-driven element, bringing us one step closer to achieving this goal.”

Selected brands are as follows: After's Ice Cream, Anthem, Better Sour, Christie's Chips, Deux, Doughp, Dream Pops, Fillo's, Free2b Foods, Get More Vits, GinGin, Jiant, Juvee, Kencko Sticks, Knotty, Konjac Chews, Kove, Leisure Project, Like Air Popcorn, Mezcla, MOSH, Mr. Crumbles' Delectables, NUDE Mints, Origin Tea, Perfy, Petit Pot, Picadas USA, Pitaya, Pops A lot, Pork King Good, Ruani Brownie, SANG Foods, Sarilla, Scout, Shameless Snacks, Shine, Sol-ti, SOM Sleep, SPADE, Spot Detergent Sheets, SPYLT, Sweet Nothings, Tastelli, The Equitea Co., Toom, Uncle Matt's Organic, Verb Energy, Whoa Dough, and Zyn Turmeric Sticks.

Related: Foxtrot Announces Up & Comers Awards; FreshDirect Launches Producer Program