New York, NY – June 23, 2025 Doosra is excited to launch our look Indian Snack Mixes featuring the award winning Peanut & White Chocolate as well as the brand new vegan, peanut-free Dark Chocolate & Walnut Indian Snack Mix at the 69th Summer Fancy Food Show, taking place June 29-July 1, 2025, at the Javits Center in New York City. Produced by the Specialty Food Association, the Summer Fancy Food Show will bring together thousands of diverse makers, buyers, brokers, distributors, and industry professionals from across the U.S. and the globe. Doosra will showcase its products in Booth #RP112A.
Doosra’s original mix with peanut & white chocolate was featured in the SFA’s 2025 trends predictions and looks to build on that with the addition of this new look & new flavor.
“We look forward to experiencing the innovation Doosra and their fellow exhibitors bring to the 2025 Summer Show,” said Bill Lynch, president of the Specialty Food Association (SFA). “The food buying community knows that this show always delivers the newest and best our industry has to offer, including specialty food and beverage product launches they won’t find anywhere else.”
“Our snacks are here to bring Indian flavors into America’s favorite grocery aisle and consequently showing that Indian food can be part of everyday American diets”
The 2025 Summer Fancy Food Show returns to the Javits Center from June 29-July 1 and will feature thousands of specialty foods and beverages from global makers. Participants will also gain access to real-time insights from the SFA Trendspotter Panel, educational programming and panels across two stages, fresh networking opportunities and events, and the Debut District area featuring first-time exhibitors, brand-new products, incubators, and startups.
Registration for the Summer Show is open to qualified members of the specialty food trade, industry affiliates, and media. To learn more about the benefits of attending and exhibiting, visit the Show site.
About Doosra
Doosra was founded in 2023 by Kartik Das. Located in Queens, NY, the company’s philosophy is about creating moments of joy through Indian snacks. Using classic Indian ingredients like Boondi and Amchur and combining them with indulgent sweet elements like caramelized white chocolate, the company’s inspiration and focus is to bring Indian flavors to the snack aisle. More information can be found at eatdoosra.com.
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Doosra MEDIA CONTACT:
Kartik Das, Founder, 203 246 0814, [email protected] | @eatdoosra
About the Specialty Food Association
The Specialty Food Association (SFA) was founded in 1952 and is the not-for-profit trade association of the $207 billion specialty food industry. Representing more than 3,800 businesses worldwide, SFA champions industry participation and success for a diverse community of makers, buyers, importers, distributors, and service providers by developing resources, information, education, and events that celebrate innovation and inclusivity. SFA owns and operates the Fancy Food Shows as well as the sofi™ Awards, which have honored excellence in specialty food and beverage annually since 1972. The SFA also produces the e-newsletter SFA News Daily, the Trendspotter Panel annual predictions and Fancy Food Show reports, the State of the Specialty Food Industry Report, Today's Specialty Food Consumer research, and the Spill & Dish podcast. Find out more online and connect with SFA on Facebook, X, Instagram, LinkedIn, and TikTok.
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