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Introducing TOCHI: Gourmet Asian-inspired Popcorn at the Specialty Food Association Summer Fancy Food Show 2023

June 15, 2023 - TOCHI, a family-owned business founded in 2018, is excited to announce the launch of their gourmet popcorn line, featuring four iconic Asian flavors: Salted Egg, Black Sesame, Black Milk Tea, and Ube. These unique flavors offer a nostalgic experience for those familiar with them, while introducing an enticing new world of taste for others.

Founder Dina Shi explains, "We love popcorn for its versatility and as a timeless snack. It's the perfect blank canvas to deliver these amazing flavors we grew up eating." TOCHI's Co-Founders, immigrant siblings Ian and Marc Seah, along with Dina, have made it their mission to open up a dialogue for cultural appreciation and celebration through delicious and conscious snack foods.

TOCHI's launch comes at a time when cultural representation in the CPG industry is increasingly important, as Asian Americans represent the fastest-growing ethnic group in the U.S., both in number and spending power.

Dedicated to quality, TOCHI's gourmet popcorn is made with all-natural, non-GMO ingredients like ube yam, black sesame, Alishan black tea, and salted eggs. The brand also prioritizes health by using premium coconut oil instead of processed vegetable oils.

TOCHI invites you to experience their innovative popcorn line at the Fancy Food Show in New York City, running from June 24th to 26th. For more information, please visit their website.