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PS Seasoning Celebrates Oktoberfest with New Mustard Line

Specialty Food Association

New gourmet mustards feature four beer-infused flavors

OCTOBER 7, 2021 - IRON RIDGE, WI - PS Seasoning, a leading provider of specialty foods, is excited to introduce its new flight of gourmet mustards. Just in time for fall and the largest celebration of food and drink, the line includes four flavors of beer-infused craft mustards.

With a twist on the traditional condiment, the new mustards are made in small batches with gourmet flavor profiles that range from dill and lavender to hot honey and jalapeno. To play on its Wisconsin heritage, each mustard also includes craft beer flavors.

“Nothing goes together better than sausage, mustard and beer,” says Ryan Johnson, Director of Sales & Marketing. “Our company is deeply rooted in sausage making and the beer-infused flavors are the perfect pairing with bratwurst and other deli counter offerings.” But the usage isn’t limited to spreading on a bun, the mustards also serve as multi-purpose cooking sauces, dips, dressings and more.

With the rise of at-home eating, specialty condiments have seen a shift, as the category has grown 16 percent since 2013, but is expected to skyrocket another 19 percent by 2022, according to a recent study by the Specialty Food Association. Multi-use sauces are also continuing to rise into 2022. Tapping into the growth of this specialty category, the company is pairing the well-loved condiment with specialty ingredients that are familiar, yet elevated.

“Condiments are a great gateway to experiment with familiar and unexpected flavors,” says R&D Manager Stephanie Neu. “Hot honey and alcohol are both top flavor profiles for 2021, and we’re seeing a major rise in the use of lavender and dill flavors in unexpected ways.” The mustards are made in the U.S. with premium ingredients and are gluten free.

Mustards include: 

Bier Hall Bavarian Ale Mustard

Raise a glass and strap on those lederhosen, this Bavarian ale-infused stone ground mustard is zippier than an oomphah band. From burgers to brats, we've saved the best for your wurst.

Big Dill Pale Ale Mustard

Oh snap! You'll relish this tangy combination of dill, tangy mustard and a hint of lavender. From burgers to dogs everything will be dill-lightful with our Big Dill Ale Mustard.

Brew City Jalapeno Ale Mustard

Roll out the barrel! From the ballpark to the biergarten, this mustard is all about the party. With rich golden German ale blended with spicy jalapenos and brown mustard, this craft mustard is brew-tastic.

Buzzed Hot Honey Ale Mustard

The whole hive will make a bee line for this sweet and spicy ale-infused mustard. So when those pretzels are making you thirsty, take a flight with our hopped up honey ale mustard.

The mustards are available for individual purchase at psseasoning.com and in independent retailers across the US. For more information on wholesale orders, contact us at [email protected]

About PS Seasoning 

For almost 60 years, four generations of the Hanni family have been dedicated to mastering the craft of seasoning. Our unique flavor profiles are designed to make cooking easy, flavorful and fun and have been featured in Good Morning America, the kitchn, USA Today and more. With applications that range from BBQ to culinary, sausage making and processing, our goal is to elevate your flavor experience. All of our products are crafted and blended in Iron Ridge, WI, USA, from our family to yours. For more information, visit psseasoning.com.