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Giant Co., Hy-Vee Help Shoppers Get Healthy in New Year

Specialty Food Association

The Giant Co. is offering five virtual classes throughout January and February to help consumers learn to cook better under pandemic conditions, reports Progressive Grocer. The classes include instruction on how to make dishes like Stir Fry Chicken Noodles, Turkey Meat Lovers Sheet Pan Dinner, and Weeknight Chicken and Dumplings.

“All of us are looking to start the new year with a fresh start and that includes meal ideas to bring the family together around the table,” said Rabyia Bower, RD, LD, regional nutritionist with The Giant Co., in a statement. “Our series of free virtual classes provide quick and affordable solutions to eliminate meal fatigue and spark inspiration in your kitchen this year.” Full Story

Hy-Vee has launched a virtual dietitian services platform, Healthie, to better connect with customers during the COVID-19 pandemic and beyond. Free services on the platform include virtual store tours, dietitian discovery sessions, and monthly virtual classes led by a Hy-Vee registered dietitian. Other services are available for a fee, including the Healthy Habits menu program, for $99, that provides meal plans and product recommendations, and personalized nutrition counseling, ranging from $125 to $250, depending on a customer’s individual need.

“While our helpful smiles are still in the aisles at our stores, Healthie offers our customers a way to virtually connect with a Hy-Vee registered dietitian for nutrition services using a computer, tablet or smartphone,” said Aaron Wiese, Hy-Vee’s executive vice president of business innovation and chief health officer, in a statement. “Through online services like individual nutrition counseling, meal planning, nutrition store tours and classes, our dietitians can continue to provide practical tips for making lasting change.”

The first free, live January virtual class “21 Tips for a Healthy 2021” will be led by a Hy-Vee registered dietitian and will provide advice on nutrition, healthy habits, and nutritious products to promote total wellness in the upcoming year. It will be offered several times throughout the month.

Related: Mediterranean Diet Ranked Number OneNew Dietary Guidelines Don't Include Expert Recommendations for Sugar, Alcohol.

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