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ShopRite gets "Fresh to Table" Experience

Specialty Food Association

RoNetco Supermarkets, an operator of eight ShopRite locations, debuts Fresh to Table, a new store concept where customers can find fresh on-trend foods and meal solutions in a variety of grab-and-go formats within ShopRite locations. The new offerings can be found in New Jersey ShopRite stores in Sussex, Warren, and Morris counties.

"Fresh to Table offers a whole new way for customers to access fresh foods and take home easy-to-prepare meals," said Dominick J. Romano, VP and COO of RoNetco Supermarkets, in a statement. "The combination of wholesome seasonal foods, an outstanding variety of products, and convenience is designed to help our customers find the meal solutions they are looking for at the best possible price."

The Fresh to Table selection includes ready-to-cook items that operate like a meal kit, ready-to-heat-and-serve options that require an element of customer preparation, and ready-to-eat meals. New products from ShopRite’s private-label lines, including Bowl & Basket and Wholesome Pantry products, are made available as well.

Related: Meijer Launches Heat-and-Eat Meal Line; Aldi, Target, Amazon Grow Private Label Sales