Sprouts Farmers Market revealed it will roll out 10 new specialty food products in January and February that highlight convenience and better-for-you ingredients. The natural grocer indicated it prioritizes attribute-driven certifications like organic, plant-based, keto, and paleo.
The curated lineup will be marked in-store with “New for You” icons.
January’s products include:
• Deux Cookie Dough: Vegan and gluten-free cookie doughs that can be eaten from the jar.
• Happi Foodi: Chef-inspired frozen takeout-style and comfort food with a healthy twist.
• KOR Shots: Organic, cold-pressed wellness shots made in small batches from locally sourced produce.
• Biena: Gluten-free and non-GMO snacks made with chickpeas.
• Humble & Frank marinades: Sauces and marinades made with high-quality ingredients, without artificial flavors, colors, or MSG.
• Ethel’s Orangesicle Dream Bar: Hand-crafted bars with sweet orange jam.
February’s lineup includes:
• Doughy: Gluten-free, grain-free, plant-based, and raw frozen cookie dough.
• Honey Mustard Rosemary Pork Tenderloin & Honey Mustard Rosemary Wing: Sprout’s-made meal option.
• Love & Chew: A protein-rich, gluten-free, plant-based cookie made with superfoods.
• Panaji Plant Based Naan: An authentic-tasting flatbread.
Related: New Confections to Debut at Winter Show; Sprouts to Source St. Benoit Creamery Products
Image: Deux Cookie Dough