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LorAnn Oils: Celebrating 60 Years of Flavoring Excellence

Specialty Food Association

LANSING, Mich.— 2022 marks LorAnn Oils’ 60th year as a manufacturer/distributor of premium flavorings, essential oils, and specialty ingredients for the baking and confectionery industries. Pharmacist, O.K. Grettenberger, the grandfather of current CEO John Grettenberger, founded LorAnn Oils in 1962 and named the company in honor of his wife, Laura, and their only daughter, Ann. Originally, LorAnn Oils bottled and distributed about eight to ten core essential oils such as peppermint and clove exclusively to pharmacies. Today, LorAnn’s diverse product lines reach a wide variety of retailers, manufacturers, health practitioners and even home consumers. The company services over 30,000 customers across the globe. Nearly all products are certified kosher and gluten-free. All are available in retail and bulk sizes.

As LorAnn heads into this milestone year, progress has touched all areas of the business. Several new products debuted within the past year. Some highlights include a pre-packaged Gummy Candy Mix, Organic Certified Madagascar Vanilla Extracts and Vanilla Bean Paste, three new Super-Strength Flavors: Ginger, Blue Raspberry, and Lychee, as well as a new line of Liquid-Gel Food Colorings. To support their growing international customer base, new bilingual label updates were completed on several key products including LorAnn’s popular Bakery Emulsion line of flavorings. 

“In the past decade, LorAnn has grown tremendously, and it’s nice to see the family tradition continue to carry on as we expand our operations,” said John Grettenberger. “Our staff now includes 70 employees, and each person plays an important role in our success. It’s an exciting time here at LorAnn and I look forward to seeing what the future holds.”

Most recently, LorAnn celebrated the grand opening of a second facility in early January 2022.  “Consistent growth has challenged us to be more innovative and strategic, which led to the decision to add new equipment and a second facility to meet the demand. High-quality service is key to our success and that means manufacturing top-quality products while providing fast and reliable order fulfillment,” said Chief Operating Officer, Ron Wood. “The second location provides us with more space for our staff, inventory and production and allows for improved efficiencies across our business.”

As LorAnn reflects on 60 years in business, they celebrate past achievements while looking forward to a bright future. “We’ve seen a lot of changes over the years, but one thing has remained the same–we treat our customers like family,” said John Grettenberger. “I truly believe it’s the enthusiasm and quality service from our team along with our loyal customers that have brought us to our 60th anniversary. A milestone that is certainly worth celebrating.”

About LorAnn Oils

Family-owned and operated since 1962, LorAnn Oils has a history of supplying home crafters, professionals, retailers, and manufacturers with top-quality flavorings, essential oils, and specialty ingredients for baking, candy making, aromatherapy, and more. Typical businesses that use LorAnn’s flavoring products as an ingredient are artisan candy makers, bakeries, popcorn shops, ice cream and frozen yogurt shops. LorAnn is a certified Safe Quality Food (SQF) Manufacturer.  Products are certified Kosher by Star-K and USDA Organic certified by PJRSFI. SQF certification provides assurance that product and process comply with regulatory, international, and scientifically proven standards for safety. Visit LorAnn’s website at LorAnnOils.com.

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