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Armored Fresh Exhibiting at the Specialty Food Association's Winter Fancy Food Show 2022

Specialty Food Association

Las Vegas, Nevada (January 24, 2022)  Armored Fresh will be exhibiting at the 2022 Winter Fancy Food Show, February 6-8, located at the Las Vegas Convention Center in Las Vegas, Nevada. Armored Fresh will showcase its new snackable cube vegan cheese made from almond milk in Booth #3449

Fresh from a successful debut at CES where the company sampled about 500 people and had 100% positive response, Armored Fresh will be sampling three flavors of its snackable cube cheese at the Fancy Food show.

“We are excited about exhibiting at the Fancy Food Show and letting the world know that vegan cheese can actually taste really good, as demonstrated in our last show.” Said Andrew Yu, CEO of Armored Fresh.  “Fancy Food Show is exactly the kind of forum where we hope and expect to meet distributors, retailers and restauranteurs.”

“The 2022 Winter Fancy Food Show will be our first in-person Show in more than two years, and we are thrilled to have Armored Fresh exhibiting,” said Bill Lynch, president, Specialty Food Association.  “At $170.4 billion and growing, the specialty food industry continues to innovate, and I can’t wait to see our members and taste their fantastic products at the Show.”

Traditionally the largest West Coast B2B-only specialty food industry show, it will feature sampling of specialty foods and beverages from around the world; education programming; hot trends from the SFA Trendspotter Panel 2022 Predictions; What’s New and What’s Hot showcases; Startup Pavilion; Incubator Village; American Cheese Society (ACS)-sponsored Cheese Pavilion; plant based, international and national pavilions; and sofi™ Awards winners from 2020 and 2021.

Presented by the Specialty Food Association, 2022 The Winter Fancy Food Show is a trade-only event. To register, please visit specialtyfood.com

About Armored Fresh

Armored Fresh was founded in August, 2021 by Andrew Yu.  Located in McLean, Virginia, the company manufactures alternative dairy cheese products using almond milk.  Its core mission is to guard and protect people’s health and well-being by guarding and protecting our environment and our animals.   Armored Fresh also manufactures slice cheddar cheese, shredded mozzarella and other flavors of snackable cube cheese and spreadable cream cheese.  Future plans include super vagan cheese that’s fortified with additional vitamins and nutrition and other alternative dairy yogurt and ice cream.   More information can be found at www.armoredfres.com

About the Specialty Food Association

The Specialty Food Association (SFA) is the leading trade association and source of information about the $170.4 billion specialty food industry. Founded in 1952 in New York City, the SFA represents manufacturers, importers, retailers, distributors, brokers,  and others in the trade. The SFA is known for its Fancy Food Shows; the sofi™ Awards, which honor excellence in specialty food and beverage; Trendspotter Panel Show reports and annual predictions; the State of the Specialty Food Industry Report; and Specialty Food News, the daily source for news, trends and new product information in the specialty food industry.

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