Sfoglini Aims to Bring Creativity and Excitement to the Pasta Aisle With the Retail Launch of Cascatelli And Other Creative Pasta Shapes
LAS VEGAS, NV; FEBRUARY 7, 2022 — Cult-favorite American pasta maker Sfoglini is bringing exciting new pasta shapes to retail stores, including the viral new pasta shape invention called cascatelli, which launched direct-to-consumer to much acclaim earlier this year and is now available at over 150 locations of The Fresh Market, with plans to expand retail distribution by next spring. With its wide variety of pasta shapes, from cascatelli (meaning “waterfalls”) to zucca, porcini trumpets, and more, many of which are expanding into retail stores for the first time, Sfoglini plans to bring new excitement and invention to grocery store pasta aisles across the country.
Sfoglini was founded in Brooklyn, New York in 2012 by chef Steve Gonzalez and creative director Scott Ketchum with a vision of making high-quality traditional Italian dried pastas with the best organic North American grains. Quickly after launching, the pastas became a favorite of some of New York City’s most discerning chefs, and today, Sfoglini produces more than 1.5 million pounds of pasta a year, which are sold online and in more than 1000 retail stores across the country, including at Whole Foods nationally. This year, Sfoglini aims to expand its retail distribution as it showcases its more creative new pasta shapes at key retail trade events including the Fancy Food Show in Las Vegas from February 6th through February 8th.
Products that will be expanding into retail and that Sfoglini will showcase at this year’s trade shows include:
- Cascatelli by Sporkful — the brand new pasta shape, invented in partnership with food podcast host Dan Pashman of the Sporkful, became an online sensation when it launched online for national shipping earlier this year. The pasta sold out within minutes of its launch and continues to have a weeks-long waitlist of both new and repeat customers. It has also received rave reviews in the media, with features on TODAY.com, CBS This Morning, Food & Wine and many more.
- Trumpets — These Trumpets hold shape in fluted petals like a flower or a horn. It is exceptionally fanciful with its frills and delicious when accompanied by a thick cheese sauce, baked in a casserole or tossed with vegetables, beans and lentils in a pasta salad.
- Whole Grain Reginetti — Features an organic, stone milled hard red flour from the New York Hudson Valley. Hard Red Wheat with higher protein levels and a darker wheat bran offers exceptional flavor, texture integrity and nutritional benefits. The rich, robust flour is fantastic when made into Reginetti or Mafaldine pasta, which means “little queens” in honor of Princess Mafalda of Savoy.
- Radiators — Traditionally named radiatore, after old cast-iron steam radiators, Sfoglini radiators have nooks and ruffled edges that capture extra sauce to offer a superb bite every time. The design development for radiatore dates to between the two World Wars making it one of the newer shapes in the lineage of dried pasta.
- Zucca — Plump and round as the end of a zucchini or an open pumpkin, zucca or fioretti “little flower” offers a pasta pocket that fills up with any red or creamy sauce to deliver a perfect juicy bite.
- Porcini Trumpets — A fresh purée of porcini mushrooms are added to Sfoglini’s signature organic semolina for a subtle earthy flavor that makes a unique pairing to any dish.
- Saffron Malloreddus — Sfoglini’s Sardinian specialty pasta, malloreddus, is enhanced with saffron to add a splash of yellow-orange color. For centuries, the island of Sardinia has been known for its saffron and sheep. Customary practices developed where saffron was used to color pale pasta — making it look rich with egg. A common pairing for this pasta is to serve it with cream sauces, fresh mint and pecorino.
Additionally, Sfoglini offers special seasonal pastas that it makes available through its Pasta of the Month Club, a monthly offering of two boxes of pasta — one is a signature Sfoglini pasta and the other is a limited-edition seasonal offering. In 2022, Sfoglini will be expanding its seasonal pasta offerings to include creations like Kale Penne, Garlic Pasta and more.
For more information on Sfoglini pastas, visit Sfoglini.com, and follow the brand on Instagram @sfoglini.